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President
Youth Lab
A veteran in kids entertainment, consumer products and the global kids market, Donna is a seasoned marketing exec who established Youth Lab to help bring insight, expertise and support to those in the business of connecting with kids.
Prior to founding Youth Lab, Donna served with Spin Master Ltd. where as Senior Director Retail Marketing, Events and Promotions she led communications, retail marketing and consumer promotional marketing programs for a roster of leading product launches and core properties including global boys action phenomena Bakugan, Redakai, Tech Deck, Air Hogs, NASCAR, Liv, Spin Master Games, Zoobles, Moshi Monsters and more.
Donna's business savvy and love for the kids entertainment business began with a ten-year career in the Kidscreen family, where as VP/ Group Publisher and business lead of the Global Children's Entertainment Group she led and managed the growth of the Kidscreen's industry-leading portfolio of business magazines, digital media and conference events.
Speaking at: Making Sense with Digital Marketing: How to cut through all the noise and get noticed