Mythbusting: Five digital assumptions about kids and families that are just plain wrong
Thursday, February 26, 2015
11:30 AM - 11:50 AM
Chopin
The digital space is constantly changing the way today’s kids play, learn and grow. And while it’s a mistake to make light of the important opportunities that digital experiences create―for kids and for brands―it’s critical to check our assumptions with information and insights that come from kids and families themselves. In this presentation, we’ll share the most important digital myths that need busting, and the keys to authentically connecting with this audience.
Featuring:
Amy Henry
President
C + R Research Services Inc
TO DATE
CALENDAR
About the event
Taking place in Miami right after Kidscreen Summit, iKids is an annual conference exploring the intersection of mobile content, social media and web entertainment for kids. Attend and you will discover strategies & make connections that will help you amp up your digital media business through better planning, better partnerships and better execution.
Key benefits
- Learn more about platforms, revenue models and consumers
- See what’s currently working
- ID future opportunities
- Connect with experienced partners